Gap Beach Trip

A social campaign to celebrate the spirit of summer with Gap

See the full 30-second video. Shot from Newquay, through Southern France and along to Southern Italy.

About

Working with Gap to create video content for their social channels.

Credits

Client: Gap
Agency: BD Network
Creative Dir: Simon Jones
Art Dir: Cass Ferguson
Editor: Nicky Treasure Photographer: Mark Sherratt

Credits

Agency: BD Network
Creative Dir: Simon Jones
Art Dir: Cass Ferguson
Editor: Nicky Treasure
Photographer: Mark Sherratt

Credits

Agency: BD Network
Creative Dir: Simon Jones
Art Dir: Cass Ferguson
Editor: Nicky Treasure Photographer: Mark Sherratt

Role

Editor

The logo

Animated Logo

We introduced the logo using motion graphics to tie the videos of the campaign together.

We introduced the logo using motion graphics logo to tie the videos of the campaign together.

Different looks

Different locations

Different looks

Different locations

We created a set of videos with the influencers wearing different looks in different locations to promote the collection.

Snap shots

We created a series of videos using photographs to communicate the feeling of the campaign and the collection.

More cuts